Break the Glass Ceiling

A radical shift - break the glass ceiling In working with RIP-IT Sports we uncovered some fundamental truths that enabled them to radically shift their methods and thinking to break the glass ceiling...


The Empathy Framework

The Empathy Framework If you've been following lately, we introduced you to our client RIP-IT Sports. They are a quintessential, founder-led, American startup and we helped them radically shift...


The Curse of Knowledge

The Curse of Knowledge You may have read our thoughts on the curse of options founders face in the midst of running a business, but equally as impactful to the success of your team is the curse of...


The Curse of Options

The Curse of Options. Once you’ve uncovered a market need and created a solution to fill the void you’re hit with the day-to-day realities of running a business. For many founders this is a swift...


Every Founder’s Glass Ceiling

Every Founder’s Glass Ceiling. When you’ve taken a truly valued product to market, created a business around it and realized success, it can be confusing and frustrating when you seem to reach...


The Founder’s Mindset

The Founder's Mindset. RIP-IT Sports is a great illustration of a company created from a founder’s heart. RIP-IT Sports is a great illustration of a company created from a founder’s mindset....


A Great American Startup Story

A Great American Startup Story. We recently had the opportunity to work with a quintessential, American start-up: RIP-IT Sporting Goods. Founded from a need to protect, from a frustration with the...


Business of the Golden Globes

With over 20 million viewers, the Golden Globes has become big business for the Hollywood Foreign Press Association. The Golden Globes Viewership Influence 13% of all all television-equipped...


The One Thing

What’s the ONE Thing this new year?

Perfect book recommendation to start off the year. The One Thing by Gary Keller. I remember judging the book before I read it, "An entire book telling me to focus on one thing?" The truth is, I am...


Key Ingredient to Customer Validation

The Key Ingredient of Customer Validation

Do you have a feedback mechanism to find out if your customer base is responding to your products? Or a way to figure out what your current offerings are overlooking? Creating a way to get this...


Innovating with Empathy

Innovating with Empathy

Innovation is not always about the physical things we produce. We can innovate with Empathy. Sometimes we have to innovate our thinking to get better outcomes. We believe this is exactly the case...


How Empathy Breaks Down Team Silos

Empathy Can Break Down Silos

Do you notice silos within various departments of your company? Are there members of various teams who don’t play well with others or don’t understand the importance of other functional areas?...


Premium Brand Experiences Start With Radical Empathy

In order to create a premium brand experience for your customer, you have to inject radical empathy into your organization. Do you know your customer? Do you speak for them in design meetings? Do you...


Stop Outsourcing Empathy

Brands Need To Stop Outsourcing Empathy

Don’t confuse an empathetic business model that generates real customer understanding with better customer service. Even better, stop devaluing customer service by outsourcing it to someone else....


Better teams, better systems, better customers

Crafting a culture around knowing your customer starts with how you operate on the inside. If you create a culture around achieving the next profit milestone, or designing to cut costs and increase...


Big Brands Are Winning with Empathy

Big brands are winning with empathy

Those companies who know and understand their customers are gaining market share and customer loyalty that far exceeds competitors. Big brands are integrating empathy and winning. We talk a lot about...


Have You Considered Modern Business Design?

Welcome to modern business design. It is easy to get lost in designing and producing to keep pace with competition, but this can be a fatal mistake. When you lose sight of the consumer in making...


Are you out of touch with your business?

Are you out of touch with your business and you customers?

Are you out of touch with your business? Do you understand your business in the context of your customers? Whatever product or service you provide, is it designed and delivered to meet their needs?...


Just quit

Entrepreneurial Discontent: Episode Twelve  I should probably just quit I should probably just quit. - @bryanjnoel The Entrepreneurial Cycle of Doubt Might as well quit now Something...


This is Your Defining Moment

Entrepreneurial Discontent: Episode Eleven This is Your Defining Moment Even More Wisdom from the Future - Jack Fussell (@jackfusselljr) "This is your defining moment." An idea is not your...


Just Freak’n Move

Entrepreneurial Discontent: Episode Nine It is time to freak'n move More Wisdom from the Future - Jack Fussell (@jackfusselljr) "Sometimes, you just need to freak'n move!" Sail a new frontier ...


Restore Balance to the Force

Entrepreneurial Discontent: Episode Eight Restore Balance to the Entrepreneurial Force Wisdom from the Future - Jack Fussell (@jackfusselljr) Tell me about yourself One of my favorite quotes...


A new narrative

Entrepreneurial Discontent: Episode Ten Write a new narrative for yourself Even More Wisdom from the Future - Jack Fussell (@jackfusselljr) "Write a new narrative for yourself." They may be...


Time to dance

Entrepreneurial Discontent: Episode Seven You have to get out and dance Even More Wisdom from Atlanta’s C-Money - Charlton Cunningham (@Charlton_87) "You have to get out and dance!" ...


From 100 ideas to 10

Entrepreneurial Discontent: Episode Six Filters to go from 100 ideas to 10 More Wisdom from Atlanta’s C-Money - Charlton Cunningham (@Charlton_87) "Use filters to go from 100 ideas to 10." ...


Just start something

Entrepreneurial Discontent: Episode Five Just start doing something Wisdom from Atlanta’s C-Money – Charlton Cunningham (@Charlton_87) “Just start doing something!” My connection to...


Be ready to give

Entrepreneurial Discontent: Episode Four Don't take until you are ready to give Even More wisdom from Orlando’s Startup Godfather – Ron Ben-Zeev (@RBenZeev) Last of 3 incredible interviews:...


Hunter or Killer

Entrepreneurial Discontent: Episode Three Am i a hunter or a killer More Wisdom from Orlando’s Startup Godfather – Ron Ben-Zeev (@RBenZeev) “Determine if you want to hunt, or if you want...


Hug an entrepreneur

Entrepreneurial Discontent: Episode Two Hug an entrepreneur Wisdom from Orlando’s Startup Godfather – Ron Ben-Zeev (@RBenZeev) The Startup Godfather wanted to reach through the screen and hug...


No more 3:00am ideas

Entrepreneurial Discontent: Episode One No more wake up calls I’m tired of waking up at 3:00 am, my mind racing with ideas – ideas I’m not confident I can do anything with! I think I’m an...